Vessel Website
Vessel created an at-home wellness test and app to track and optimize your health. Because they were bringing a completely new product to market, they needed immediate traction for proof of concept to investors.
As the sole copywriter, I helped develop the narrative on their site, user experience within the app, and story angles for ad testing. In just a few months, Vessel got over 100k subscribers, invaluable app feedback, lowered their CAC, and secured over 14M in seed funding.
